--------------------
Bikes With A Mission
"Damien Hirst's Butterfly Bike fetched a cool half million at Sotheby's. It's one of seven custom-designed Trek Artist Series bikes, raced by 7-time Tour de France Champion Lance Armstrong and auctioned off at Sotheby's in New York, raising a total of $1,250,000 to benefit LIVESTRONG's crusade against cancer.
To help give Lance an extra boost across the finish line in this year's Tour de France, Hirst customized a Trek Madone with a gorgeous array of real butterflies from the frame down to the Bontrager rims, which also bear a repeating pattern of the willowy creatures. Eschewing the traditional LIVESTRONG yellow in favor of bright shocking pink logos all around, Hirst brings even more attention to the cause in a colorscheme that can be easily read at nearly any distance (or speed)." From Trek.com
No comments:
Post a Comment